Push Consumers Closer to Your Product
at the Height of Need

 
 

It’s unique, creative and effective: Real-time marketing triggers brand messages based on an event or condition, reaching buyers at optimum purchase times:

  • Temperatures hit 90 degrees: Triggers message for cold beverages
  • Pollen count rises: Triggers message for allergy medications
  • UV Index goes up: Triggers message for sunscreen

Get the idea? It works for almost any product:

  • Snowstorm pending: Triggers message for soup, snow tires, shovels or indoor games
  • Stock market fluctuates: Triggers message for financial services, insurance, discretionary spending

CRN creates expert real-time marketing through radio, with a gigantic listener base primed and available for short, timely, catchy messages delivered not far from the point of purchase.